Salute Sante! The Chef's Choice at the Winter Fancy Food Show

Press release

January 22, 2005

THE SECRET IS OUT…THE OIL OF CHOICE FOR THE HEALTH CONSCIOUS

GOURMET CHEF IS Salute Santé! Grapeseed Oil

NAPA, CA – What kind of oil magnifies the properties of Vitamin E, contains valuable antioxidants and essential fatty acids, has zero cholesterol or trans-fatty acids, has a high smoke point, poses a light nutty taste, reasonably-priced and the “oil of choice” for some of the world’s celebrated chefs? If you guessed Food & Vine, Inc., Salute Santé! Grapeseed Oil then you’re assumption is culinary correct.

From Japan to France to New York and all the way back home to Napa, both wannabe and professional chefs worldwide are discovering a cornucopia of recipe variations using Salute Santé! Grapeseed Oil. “It’s a win-win oil that’s versatile and nutritious,” states Valentin Humer, President and CEO of Napa, Calif. based Food & Vine, Inc., maker of Salute Santé! Grapeseed Oil. “We are seeing a growth in areas of usage, from fried to sautéed dishes to baking, it’s overwhelming.”

Referred to as “the Chef’s Essential Oil™’, premiere and renown Chef Eric Ripert of Le Bernardin, New York City enjoys the lightness of Salute Santé! Grapeseed Oil and considers it to be the best base for mayonnaise. The famed Iron Chef Hiroyuki Sakai flatters several of his recipes with Salute Santé! Grapeseed Oil and also recommends it as a dipping oil for bread. “It’s light, subtle and not overpowering,” says Executive Chef Peter Pahk, Silverado Resort, who crowns his Hawaiian Poké Tuna salad with a Salute Santé! Grapeseed Oil dressing.

Humer will never forget, the late Chef Jean Louis Palladin, who was the culinary genius of the 20^th century. Palladin applauded Humer’s dream to produce the highest-quality grapeseed oil and was the driving force behind exposing grapeseed oil to the American audience. “He (Palladin) recognized the culinary and health benefits of our oil and encouraged us to make it readily available for both the professional and home chef,” cited Humer.

Salute Santé! Grapeseed Oil will be showcased at the 31^st Fancy Food Show in San Francisco, CA January 22 – 24, booth #200. The Pure as Gold™ line along with their five flavors of organically-infused oils; basic, lemon, roasted garlic, rosemary and chili will be exhibited. Join us as Star Chefs Mark Dommen of One Market Restaurant, Victor Scargle of Julia’s Kitchen and Peter Pahk of The Grill at Silverado demonstrates the art of cooking with grapeseed Oil. Each day from 11:30 am to 2:30pm.

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